Journal of Management Research and Analysis

Print ISSN: 2394-2762

Online ISSN: 2394-2770

CODEN : JMRABX

Journal of Management Research and Analysis (JMRA) open access, peer-reviewed quarterly journal publishing since 2014 and is published under auspices of the Innovative Education and Scientific Research Foundation (IESRF), aim to uplift researchers, scholars, academicians, and professionals in all academic and scientific disciplines. IESRF is dedicated to the transfer of technology and research by publishing scientific journals, research content, providing professional’s membership, and conducting conferences, seminars, and award programs. With more...

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Get Permission Ganatra: A research paper on how Artificial Intelligence changes the Human Resource Activities inside the organization and provides the significant improvement in workforce working environment for various day to day decisions making along with their efficiency and their productivity


Introduction

These days the Artificial Intelligence (AI) is increasingly reshaping the Human Resources (HR), providing the array of decision making to attract, manage, and retain talent. This particular research statement aims to explore the multifaceted impact of AI on HR functions. The focus of this particularly is on recruitment, employee engagement, performance management, learning and development, and workforce planning.

Recruitment and Talent pool bank with its Acquisition

Computer based intelligence advances are changing enrollment processes via robotizing routine HR practices, for example, screening, Interviewing, and candidate matching with the job criteria. High level AI calculations and Normal language processing (NLP) empower HR experts to effectively distinguish top ability, decrease predisposition, and improve the candidate experience. This research will ensure to analyze the effectiveness of AI-driven recruitment tools in improving recruitment process outcomes and reducing time-to-fill the positions.1

Employee Engagement and Experience

These automated platforms are providing HR departments with current insights into employee sentiment and engagement through tools like sentiment analysis and chatbots. These are those technologies that help in identifying and addressing workplace issues actively, which results into positive work atmosphere. Moreover, this study will investigate the basic role of AI in monitoring and enhancing employee engagement, its impact on job satisfaction, which leads to the organizational productivity at large.2

Performance Management

The best part of the AI- powered performance management system is to provide continuous feedback, goal settings, and performance tracking. This system assists in providing the top notch performer as well as the areas of improvement. The accurate and dependable performance part is a worth to count upon computation that not only provides the basics of performance management but also ensure great level of satisfaction to the in house employees.3

Learning and Development

The AI is transforming learning and development (L&D) by offering personalized training programs to every individual along with adaptive learning paths based on individual employee needs and career aspirations at large. Through the use of AI, organizations can identify where the exact skill gaps are and ensure to provide targeted development opportunities. 4

Workforce Planning and Analytics

This part of AI provides various sophisticated tools for workforce planning and analytics, providing the organizations to forecast future workforce requirements, additionally it optimizes resource allocation, and boosts the decision making process. The analysis by the AI can provide various data by which an organization can predict the future needs of the matrix from top to bottom level. This includes succession planning too.5

Research Methodology

The research has infused a mixed-methods approach, which combines qualitative and quantitative data collection through surveys, interviews, and case studies, alongside statistical analysis of HR metrics pre- and post-AI implementation. The basics of this research paper aims to provide valuable insights for HR professionals and organizational leaders on leveraging AI to enhance HR effectiveness and drive business success.6

Case Study

With the use of Artificial Intelligence (AI) into Human Resources (HR) ; it has enabled the transformation for many organizations, including TechCorp Inc., This one of the most leading and promising technology company. This case study, presented here examines, how TechCorp Inc. leveraged AI to boosts its HR functions, improve operational performance, and keep the employee and its moral engaged.7

The company, TechCorp Inc. faced challenges because of its rapidly growing workforce diversity, which brought in to innovative solutions to streamline HR processes and improve employee experience at the work. The company implemented an AI-powered applicant tracking system (ATS) to handle the high volume of job applications. Here this AI ensured to use Thi machine learning algorithms for screening various resumes and identify the best of the available and applied candidates based on specific job requirements, which ensure to reduce the work time of HR for recruitment process timings.8

While here in the context to performance management, TechCorp Inc. adopted AI-driven analytics tools to monitor employee performance. These tools provided meticulous insights into productivity trends and identified high-potential employees for leadership development programs. Here the AI also provided personalized feedback and development plans, which ensured growth of the employees and organization at large.9

One more aspect was for the For employee development, Here the company used AI-based learning platforms that recommended tailored training modules based on individual skill gaps and career aspirations which served them the need of the hour in real time. By using the same it not only provided personalized approach to learning and development but also resulted in higher engagement levels and better alignment of employee skills with organizational goals.10

Before wrapping the sack of my research I would like to mention that adopting AI in all the HR facets provided a great change in the overall functioning of the organization. Here the case study also reveals that while the adoption of AI in HR brought significant advantages, it also posed challenges too. TechCorp Inc. addressed these issues by implementing robust data governance policies and regularly auditing AI systems to ensure fairness and transparency.

All in all, the case studies of TechCorp Inc. presents that AI can significantly boost HR activities by improving performance of the HR department in all the aspects efficiency. The successful integration of AI in HR at TechCorp Inc. serves as a model not just to this research paper but to other organizations seeking to bring changes to enhance their working culture and optimize the time and potential of the work force

Conclusion

With the use of AI in HR activities provides a transformative opportunity for organizations to enhance their efficiency, decision-making, and employee engagement. Technologies ability to automate repetitive tasks, provide data-driven insights, and personalize employee experiences can significantly improve the overall effectiveness of HR functions. However, this technological advancement also brings challenges, including concerns about data privacy, algorithmic bias, and the high costs of implementation.

To excel the full potential of this powerful tool while minimizing its drawbacks, organizations should ensure to adopt a balanced approach. This involves implementing robust data governance practices, regularly auditing AI systems to prevent biases, and ensuring that critical HR decisions retain a human element

While summarizing the entire draft, it is seen that the AI wildly offers substantial progress in transforming HR activities; One more thing is where the organizations should carefully manage its implementation and operation to ensure it enhances rather than detracts from their HR strategies. By addressing these challenges proactively, organizations can harness AI to create more efficient, fair, and personalized HR practices that drive organizational success.

Source of Funding

None.

Conflict of Interest

None.

References

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B Kapoor J Sherif Human resources in an enriched environment of business intelligenceJ Enter Inf Mana201225327285

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MH Arrahi Artificial Intelligence and the Future of Work: Human-AI Symbiosis in Organizational Decision MakingBus Horizons201861457786

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J Bersin HR Technology Market 2019: Disruption Ahead2019https://www.hrmanagementapp.com/hr-tech-market-2019-josh-bersin/

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TH Davenport R Ronanki Artificial Intelligence for the Real WorldHarvard Bus Rev201896110816

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Chartered Institute of Personnel and Development (CIPD)2019https://en.wikipedia.org/wiki/Chartered_Institute_of_Personnel_and_Development

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S Strohmeier F Piazza Artificial intelligence techniques in human resource management-A conceptual explorationIntell Syst Accou20152221321

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D Vrontis A Thrassou Y Melanthiou A contemporary higher education student-choice model for developed countriesJ Bus Res200760997986

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P Tambe P Cappelli V Yakubovich Artificial Intelligence in Human Resources Management: Challenges and a Path ForwardCalifornia Management Review20196141542

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B Eubanks Artificial Intelligence for HR: Use AI to Support and Develop a Successful Workforce1stKogan Page Publishers2020240

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JE Bessen AI and Jobs: The Role of Demand2019https://www.nber.org/papers/w24235



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Article type

Original Article


Article page

182-184


Authors Details

Nimit Jagdishbhai Ganatra


Article History

Received : 18-04-2024

Accepted : 20-05-2024


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